TY - BOOK AU - Starr,Fiona TI - Corporate responsibility for cultural heritage: conservation, sustainable development, and corporate reputation T2 - Routledge studies in heritage SN - 9781135135836 AV - CC135 .S74 2013eb U1 - 363.6/9 23 PY - 2013/// CY - New York PB - Routledge KW - Cultural property KW - Protection KW - Economic aspects KW - Historic preservation KW - Social responsibility of business KW - Sustainable development KW - Preservation historique KW - Entreprises KW - Responsabilite sociale KW - Developpement durable KW - historic preservation KW - aat KW - sustainable development KW - BUSINESS & ECONOMICS KW - Infrastructure KW - bisacsh KW - SOCIAL SCIENCE KW - General KW - fast N1 - Includes bibliographical references and index; Heritage conservation, funding and the private sector -- The CSR framework, sustainable development and heritage -- The good, the bad and the ugly: heritage destruction, impact, exploitation and responsibility -- CSR for conservation: private support and the world monuments fund at Preah Khan, Angkor -- Shared benefits: the business case for CSR for heritage -- Private sector perspectives on heritage partnerships -- Recommendations for successful CSR for cultural heritage -- Conclusion N2 - This book examines the relationship between two divergent fields - corporate activity and heritage conservation - linking the financing of conservation and its benefits with the corporate social responsibility (CSR) goals of the private sector. Through discussion of physical conservation, benefits to heritage site visitors, sustainable development impacts, and corporate benefits such as improved reputation, this book outlines the shared value of corporate support for cultural heritage sites, and encourages financial and in-kind support for conservation and responsible activity by the privat ER -